Integrity is about being the kind of coach your clients can trust because you embody the principles behind the rules.

The PCC markers give us a glimpse of what assessors look for—visible behaviors above the waterline that prove competency. With the 2025 updates, the invitation is to coach with broader awareness: noticing patterns, context, and identity as part of your client’s world.

Ethical practice is the load-bearing foundation of coaching. Without it, even the best skills can crack under pressure. Discover how the updated 2025 ICF Core Competency 1 strengthens trust, clarity, and integrity in every session.

The coaching mindset is the soil that nourishes every other skill. Without it, even the best tools fall flat. Here’s how to cultivate ICF Competency 2 with presence, reflection, and openness.

Clear coaching agreements are the GPS of the coaching journey. Learn how the 12 ICF indicators keep sessions focused, ethical, and impactful.

Trust and safety are the secret sauce of coaching. Discover how this ICF competency brings depth, warmth, and transformation to every session.

Great coaching is like jazz—fluid, responsive, and deeply attuned to the rhythm of the client.

Active listening is more than hearing words—it’s tuning in like an elephant, catching tone, silence, and meaning beneath the surface. 🐘

Evoking awareness is like handing your client a flashlight—illuminating blind spots, sparking insight, and revealing new possibilities.

Fuel client growth with ICF Competency 8. See how mentor coaching can sharpen your skills and turn insight into action.