Unlock Forward Action in Coaching: Brainstorm, Request, and Challenge
- Cindy Hosea

- Jun 9
- 4 min read
Updated: Oct 3

In Co-Active Coaching, a cornerstone principle is the belief that clients are naturally creative, resourceful, and whole. They already carry the keys to their own growth. The coach’s role isn’t to hand over solutions, but to create the conditions where the client discovers which key fits, turns it with confidence, and feels the satisfying click of something unlocking.
This is where the Co-Active context of Forward and Deepen works like a hinge, allowing insight to swing into action.
“Deepening the learning” and “forwarding the action” isn’t a straight hallway—it’s a dynamic passage with doors that open when curiosity meets courage. Insights swing open into choices; choices open into commitments; commitments open into transformation.
Three skills act as trusty keys in this process:
Brainstorming (expanding creative options)
Requesting (inviting commitment)
Challenging (evoking courage and growth)
These aren’t blunt tactics. They’re artful moves used when clients stall at a locked door. And instead of jiggling the knob for them, we invite them to step forward and try the key themselves.
That’s why asking permission matters. “Would you be open to a few ideas?” “Can I make a request?” “May I offer a challenge?” These tiny pauses aren’t about formality—they’re about partnership. They remind the client: you’re the one with the keys to your life; I’m just here to keep the light steady while you choose which one to use.



